Does Idaho Conversational AI Safety Act (S 1297) require Transparency & Disclosure?

Idaho • enacted

Yes — 1 provision

Requirements at a glance

This regulation imposes 4 specific requirements for Transparency & Disclosure across 1 provision:

Conversational AI Disclosure #

Obligation:
Transparency
pending
Effective:
Jul 1, 2027
Risk tier:
limited-risk
Scope:
Operators — persons who make a conversational AI service available to the public, where a conversational AI service is a publicly accessible AI application, web interface, or program that primarily simulates human conversation through textual, visual, or aural communication (§ 48-2102(2)(a), (6)). Nine carve-outs apply: developer/researcher tools, features embedded in non-conversational software, in-game chatbots confined to game topics, narrow-and-discrete-topic systems, systems primarily designed and marketed for commercial use by business entities, voice-assistant and speaker interfaces, internal business use, services gated behind a commercial or enterprise agreement, and customer-service or operational chatbots (§ 48-2102(2)(b)). App stores and search engines are not operators merely for providing access (§ 48-2102(6))
upcominghigh-impact
Idaho's enterprise carve-outs (§ 48-2102(2)(b)(v), (viii)) are broader than California SB 243's, so the Act lands almost entirely on consumer-facing assistants and companion apps. The § 48-2104(4) duty is the unusual one: it regulates model behaviour rather than interface copy, requiring reasonable measures against simulated emotional dependence, romantic or sexual innuendo, and adult-minor romantic role-play for minor account holders.

Requirements

RequirementDetails
Artificiality disclosureWhere reasonable persons would be misled to believe they are interacting with a human, clearly and conspicuously disclose that the conversational AI service is artificial intelligence (§ 48-2103(1))
No mental-health-care claimsDo not knowingly and intentionally cause or program the service to make any representation or statement that explicitly indicates it is designed to provide professional mental or behavioral health care (§ 48-2103(3))
Minor disclosure formatFor minor account holders, disclose the AI interaction either as a persistent visible disclaimer, or both at the beginning of each session and at least every three hours in a continuous interaction (§ 48-2104(1))
Anti-anthropomorphism measuresFor minor account holders, institute reasonable measures to prevent the service from generating statements that would lead reasonable persons to believe they are interacting with a human, including explicit claims of sentience or humanity, statements simulating emotional dependence, statements simulating romantic or sexual innuendo, and role-play of adult-minor romantic relationships (§ 48-2104(4))

Penalties

ViolationFine
Any violation of the chapterInjunction plus civil penalties of $1,000 per violation, capped at $500,000 per operator, or actual damages, whichever is greater (§ 48-2105(1))
Enforcement channelCivil penalties are sought by the Attorney General; the chapter creates no private right of action and does not support one under any other law (§ 48-2105(2))
Developer carve-outNo liability for the developer of an AI model for a violation committed by a third-party operator that makes the service available to the public (§ 48-2105(3))
View full regulation View obligation Obligation matrix